Think Big Conference is a conference which connects DIY renovators with the sources they need to be successful by hosting vendors, workshops, and more under one roof. Think Big is setting itself apart by focusing on the DIY renovation community. Other conferences focus on connecting individuals to work on their respective projects but Think Big will put the power in your hands. The logo was created in Illustrator using custom vector shapes to embody the brand voice of the conference. Ads were created to inform potential attendees about the conference and where to purchase tickets while signage was designed for use inside the event space to assist with wayfinding and event management. Merch and a selfie backdrop are also present for the enjoyment of attendees.